Willie’s Superbrew isn’t your typical rebranding

Farmer Willie’s Craft Ginger Beer revolutionized ginger beer in New England three years ago. Now, Willie’s Superbrew is set on revolutionizing the alcohol industry as a whole.聽

鈥淭he fact that聽alcohol brands don鈥檛 have to disclose ingredients or nutrition facts on packaging doesn鈥檛 make sense. It鈥檚 crazy that we don鈥檛 know what鈥檚 in our drinks,鈥澛爏aid聽Nico Enriquez, founder and CEO of Willie鈥檚 Superbrew.聽鈥淲ith our Superbrew, we鈥檙e being fully transparent 鈥撀爓e not only tell you everything that鈥檚 in it, but we鈥檙e proud of it. And it tastes great!鈥

Both of Willie’s Superbrew’s initial offerings contain less than a handful of ingredients each and are all labeled on their new, colorful cans.

Willie's Superbrew 1

The Sparkling Ginger & Lemon Superbrew is made up of fresh cold-pressed ginger, brown sugar, lemon juice, and turmeric. This is the same recipe as the former Craft Ginger Beer, except nutmeg was replaced with turmeric as it’s an incredibly powerful antioxidant.

The聽Sparkling Pomegranate & Acai Superbrew is made up of pomegranate, acai, lemon juice, and cane sugar to create a refreshing light, tart, fruity flavor.

Both clock in at 4.5% ABV and contain, at most, 120 calories and 8.5 grams of sugar per can.聽Cans are available throughout Massachusetts and Rhode Island. You can also visit The Guild in Pawtucket, RI to sample their superbrews in the taproom.

Watch out, these cans may be taking over beaches and backyard picnics this summer!

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